top of page
CROCHÊ DA JÔ: REFLECTIONS
The photographic series Reflexos showcases the clothes of the brand Crochê da Jô in a way that reflects one of its essential values: uniqueness. Having women as the brand's main customers, the Reflexos series highlights the revolutionary strength that exists in feeling free and good in one's own skin and, as a reflection of that freedom, supporting other women to feel free too.
Service: Photography | Branding
Client: Crochê da Jô
Team: Laura Albuquerque (production), Sandy Póvoas and Yasmim Fonseca (models)
Photographs, collages and videos were made to translate the concept of the series. The models did not use any makeup and the photographs were made dynamically, without rehearsal or a script.
bottom of page